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A Promise Never To Plow: The Great Individualist Part 7

A few years ago, the May family set off on a trailblazing path to protect their land, and the carbon it stores, by selling carbon credits on the global market. By promising to never plow the land, the Mays store carbon and protect native wildlife. But with diminishing margins and the looming threat of fire, the road hasn’t been easy.
03 Aug 2022 · 33 minutes