According to the Laramie main street alliance’s executive director, Trey Sherwood, business owners in retail and food services look forward to the football season’s home games to boost Laramie’s foot traffic and the overall number of people walking through their doors.
“We see the most feedback from our restaurants in terms of them being busy for either lunch or dinner, depending on what time the game is.”, says Sherwood.
She also says that bars see their business pick up the most on the nights after home games.
The Cowboys play this Saturday’s game at home against the University of Idaho. A number of business owners are already preparing for the increased traffic.