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The Campbell County Convention and Visitors Bureau will roll out geofencing technology to track rodeo participants and visitors. They're doing so to get a better understanding of where money is spent in the community and how it can help benefit the local economy. Other information, such travel routes to and from the event site, is also a focus that local officials and businesses can use in future decision making. But while some are optimistic of what this could mean for the local economy, others are skeptical of these plans.
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Yellowstone National Park was closed for a little over a week due to historic flooding but the southern loop reopened this week. As Wyoming's most well known attraction, gateway communities are nervous about how this will impact the state's second biggest industry. Wyoming Public Radio's Kamila Kudelska asked the Wyoming Office of Tourism's executive director Diane Shober how the closing mid-season impacted the industry.
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2020 was a hard year for tourism. Nationally, the industry contracted by 45 percent. While Wyoming fared much better and shrunk only by 25 percent, it was…
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Tourism is the second largest industry in the state. The summer of 2019 was a big year for the industry. More than three billion dollars were spent in the…
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The U.S. Travel Association's National Travel and Tourism week is usually a time to highlight the tourism industry in the state but the week will be…
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A legislative committee has approved an attempt to get more money to the Wyoming Department of Tourism to promote the state and bring in more state…
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The Wyoming Office of Tourism’s 2016 campaign “That’s WY” is focused on answering why people should visit Wyoming.One of the biggest changes the campaign…
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The Wyoming Office of Tourism is trying out a new strategy to bring visitors to the cowboy state in 2016. In addition to spot marketing in places like…
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Wyoming’s landscape stars in a new film coming this Thanksgiving. So, the UW Geological Museum and the Wyoming Office of Tourism have teamed up with…
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According to the Wyoming Office of Tourism, the state is poised for another record-breaking summer tourism season. 10.1 million visitors came to Wyoming…